# identity.md

## Organization Overview
- **Company Name:** BYCHARI
- **Mission:** BYCHARI creates jewelry as a means for women to share and create their stories, serving as an extension and expression of their style and personality, and celebrating both defining moments and the simple beauty of everyday.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming for date. Originated in Hawaii, with jewelry made in Los Angeles.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
  - Chari Cuthbert, Founder.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Committed to supporting local small businesses, ensuring each BYCHARI piece can be worn with confidence. The brand celebrates simplicity, luxury, timeless design, and personal expression.

## Operations & Structure
- **Business Model and Operational Approach:** Focuses on handmade and custom jewelry, offering simple, sexy, and timeless pieces, including custom spaced letter necklaces. The operational approach emphasizes supporting local small businesses.
- **Location(s) and Geographic Presence:** Operations are based in Los Angeles, with the brand's origins in Hawaii.
- **Key Partnerships and Affiliations:** Details forthcoming.